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What is SEO?

As a business owner, you’ve come across the term SEO. It’s an acronym that gets used often and it definitely is extremely important to get your website noticed. SEO, or Search Engine Optimisation is when a search engine, like Google, pulls up your website as a result for a specific phrase or word. As a […]

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Why SEO?

In the second of our SEO series, (see: What is SEO?), we’re going to look at the way small businesses approach SEO, and why your business should be marketing online. Increased Traffic The obvious benefit to search engine optimisation is increased traffic. If you can appear on page 1 for a keyword, that really is great!

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Create a website for your service-based business and learn how to promote your services

Create a website for your service based business and learn how to promote your services

Nowadays, you can sell everything online. And this does not just mean products like groceries, cosmetics, electronics, etc. You can also sell massages, skin treatments in spas, the repairing of pipelines, and much more. Therefore, not only do product-based shops need a website, anybody that sells their knowledge and skills needs a website and has

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Why should you advertise on social media and how can you get started?

Why should you advertise on social media and how can you get started?

Social media advertising is a form of digital advertising where paid ads are placed specifically for your target audience on social media platforms such as Facebook, Twitter, or Instagram. In the online world, it is becoming more and more difficult to get noticed by your potential customers since their attention is becoming a scarce resource.

Why should you advertise on social media and how can you get started? Read More »